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Adesuwa Omoruan- a World Class and seasoned Journalist reaches out to even more

Adesuwa Omoruan is dubbed the "queen of selfies" by her siblings. She confesses to taking more selfies than regulars photographs. When Adesuwa Omoruan was a child, she never thought or imagined herself becoming a broadcaster; it was the last thing she ever thought of becoming. As far as she was concerned, the lifestyle of reporters was not up to par with the kind of life she wanted, as the young dreamer that she was at the time. She wanted a life that was rich and full of the best life could offer,  although she wasn't seeking a life that was necessarily flamboyant.  "I just felt that journalist were not paid enough... My idea of a journalist wasn't just working at that time. Sometimes they looked very stressed, very few of them had cars... Growing up, I had this picture of what I wanted to be in life..." She had wanted to become a banker!  As a child, she had taken trips to the bank with her mother on several occasions to cash-in her moth

The Hamburger Empire: Ray Kroc takes McDonald's from one to infinity

"People have marveled at the fact that I didn't start McDonald's until I was 52 years old, and then I became a success overnight. But I was just like a lot of show business personalities who work away quietly at their craft for years, and then, suddenly, they get a break and make it big. I was an overnight success all right, but 30 years is a long, long night."

These words neatly sums up the life of the man who took the McDonald's franchise from a small Los Angeles restaurant to thousands across the American landscape. 

Ray Kroc was born in 1902 in Oak Park, a neighborhood in Chicago's West Side. He was not particularly attracted to studying. Kroc spent a summer of his early years working at his Uncle's pharmacy and saved up some money which he used, along with two of his friends, to open up a music store which eventually closed down. Regardless of that initial failure, Kroc had however acquired his first taste in business.

When the United States joined the war, Kroc enlisted in the army, lying about his age. He was 14 at the time and felt what he was learning in school was not of much use to him. After leaving the army, where he trained as a Red Cross ambulance driver and never getting to serve, Kroc picked up series of jobs. 

Finally, in 1922, shortly after getting married, Kroc entered into the world of sales. He got a job at Lily Tulips, a paper cup firm and went on to make so many sales. 

"I was convinced that if you thought small, you stay small, and I had no intention of staying small."

In the spring of the year 1925, Ray Kroc, having impressed with his sales of paper cups, got permission to take five months off without pay. He had a plan in mind. Shortly after that, he got on the road to Florida. There, he got a job at a Real Estate firm, W.P. Morgan & Son. He did his job excellently and got a car along with a chauffeur. He was 23 at the time. However, the prosperity of Real Estate in Florida soon suffered a setback. Ray Kroc parked up and went back to Chicago and started working again for Lily Tulip. He increased his sales income. He eventually got an equitable job with an engineer named Earl Prince whom he had met earlier. This move would eventually lead him to the McDonald's who were is clients at the time.

Impressed by what he saw, he soon realized what a potentially great business opportunity he was looking at. He met with the McDonald brothers and eventually got the contract to build McDonald restaurant franchises throughout the US. 

"Visions of McDonald's restaurants dotting crossroads all over the country paraded through my brain."

After overcoming several obstacles, including buying back his contracts with the McDonald brothers, he soon became the man he is now known to be.

He was fond of using the phrase QSC and V- Quality, Service, Cleanliness and Value- in his management style. He surrounded himself with key people who ensured the success of his hamburger empire.

In 1977, McDonald's owned 4,177 restaurants in the US alone and 21 overseas; total sales exceeded $3 billion.

Ray Kroc died at the age of 75. He was a man who overcame obstacles to build his empire. He was tireless to his death and he took risks.

"Where there's no risk there's no pride in anything you do, so there can be no happiness in it."



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